When our Instagram feed started fluorescing with futuristic UV light, Grazia had to know more. Our search led us to a secret corridor on the 14th floor of Renaissance Downtown Hotel, Dubai. Intrigued? Us too.
This empty space on a blocked-off floor of the hotel has been transformed into a mind-bending, interactive work of art by South Korean artist Jeongmoon Choi. Her stylistic signature illuminates the darkness with a complex geometric arrangement of UV-reflective threads. Sensory confusion ensues. So what your eye is tricked into believing are lasers are actually threads that glow as fluorescent light hits it.
First things first, there's something Jeongmoon Choi wants you to know. "I am not a light artist. I'm a draftswoman. I draw. I used light for my installation; but it is not a light installation. This is 3D drawing. I call it my work drawing in space," she tells Grazia. Noted.
In fact the Berlin-based artist began her career as a painter but soon became frustrated when even a 7 x 8 metre canvas didn't feel big enough. "I wanted to be in my art, and walk around in it but it wasn't possible in 2D-form," she recalls about her desire to begin experimenting with this technique. "I call the viewers explorers. People should move around in this space to experience it. They can sit on floor to see it from different angles and are free to discover it in their own way."
The experienced was orchestrated by independent curator Adam Hardy as part of a series of installations and artworks for Renaissance Downtown Hotel, Dubai's Global Day of Discovery last week. Adam tells Grazia, "I love working in a gallery but also I really like looking at site-specific interventions," which is art-speak for an installation that interacts with a previously existing artwork, or in this case a particular venue and space. "Creating a specific narrative that encourages audience participation is really important for me."
Discover Jeongmoon Choi's work at Renaissance Downtown Hotel, Dubai until 5 July 2018