It’s been revealed that there’s a shortage of blood donations in the region, so we’re very on board with Uber, Facebook and the International Federation of Red Cross and Red Crescent Societies’ new campaign to help tackle this.
Let us tell you more: they've introduced the 'Giving is in your Blood' campaign, which aims to encourage residents to help others and donate.
Until 24 June, Uber is offering free rides to app users to and from their nearest blood donation centre. Simply enter the promo code IFRCDubai when requesting an Uber to the clinic and both rides will be complimentary. What a great idea.
To see a list of all blood donation clinics, see ifrc.org.
Nice work, guys.