Not content with being the force behind both cosmetics line So by Samira Olfat and education programme, So Makeup Academy, which has trained over 1000 industry professionals, the head make-up artist for Arab Fashion Week, and an annual Ambassador for Beauty World Middle East since 2017, Samira Olfat has taken the cosmetics world by storm with her newest product, the face shield.
Make-up artistry is inimate work. Creators have to get up close and personal with their models and clients in order to pay attention to all the details. In these cases, and in the likely event that Samira's Makeup Academy will be approved to reopen, a face mask is not a safe enough barrier.
After solving this problem with the humble face shield, Samira decided to take it up a notch and designed the chrome face shield, with 98 per cent UV protection and Gold, Silver and Grey options. As the product protects the skin and eyes of the face from external particles, they can be used in multiple scenarios, from flying off to your next destination, to frying your morning eggs at home.
So, if you, like us, need your fix of safety and style, head to @bgxofficial, or to Mall of the Emirates, in the kiosk opposite Carrefour, to snap up your Dhs70 face shield.