This week Huda Beauty revealed it’s launching its first ever fragrance. Announced on Instagram (where else?), Huda’s sister and business partner Mona Kattan directed fans to the latest episode of their reality show, Huda Boss, for more details.
It’s official guys!! We’re launching our own fragrance!! Years in the making! I’ve been dying to share this with you all! Check out the latest episode of @hudaboss for more behind the scenes!!! #perfumeprincess I can’t wait to share this with you all!!! We’ve put our hearts into this! Stay tuned for more details!!
In the show Mona explains the fragrance line will be "the first sub-brand under the umbrella of beauty" leading us to hope that there are many more exciting launches to come from Huda Beauty.
But back to the fragrance! In the latest Huda Boss episode we see Huda send Mona to the world’s capital of perfume, Grasse in France. Roses featured heavily with scenes of her shooting amongst the blooms, sampling different scents and watching oil extraction from the petals of the Rose de Mai which only blooms one month per year in May.
The launch date hasn’t yet been revealed which makes the fragrance all the more tantalising. Watch this space…