When we headed down to Pret-a-Cover Buyers Lane, the Islamic Fashion & Design Council's pioneering modest-wear festival that took place in Dubai's City Walk, we knew it would be a game-changer. What we didn't know, is exactly how moved and inspired we would be by the incredible designers showcasing their creations there. Here are the five things we learned...
“People are now saying, ‘We can dress whatever way we want’. And we design for the woman who’s daring enough to dress modestly and not care what other people think. And there are so many movements going on right now that are pushing women to do that.” - Shahd Alasaly, Blue Meets Blue
“I don’t think there’s any rules on modesty now. We see a lot of brands like Yeezy and Vetements really championing the oversized trend, so I think now it’s more about individuality, what you like to wear and how you feel comfortable. To me, modesty means expressing your personality and embracing who you are. - ”Yasmin Sobeih, Under-Rapt
“You can be modest in your heart and you can be modest in the way you dress. I believe that you can combine a way of dressing that says who you are as a person, and I think modesty is different to different people. To me, it’s about being ethical, being sustainable, and caring about people and the environment.” - Zara Hasan, Minnow Zola
“Modesty is the highest elegance. Less is more. But it’s not only about clothing, it’s in the attitude. It’s about respecting everyone. Being kind to everyone. To want wellbeing for the people around you. To make sure that you give every single individual and every thing in this world the respect and dignity that it needs.” - Malika Maza, Fringadine
“Covering up looks more classic, more elegant and graceful, and I think if women hide more, it makes them more interesting.” - Aneeqah Stellenboom, Phi Casa