8 lessons we learned at Milan Fashion Week

Severed heads, riffs on the hijab, and influencers that don't exist: just some of the unlikely trends Grazia spotted from the frows in Milan
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8 lessons we learned at Milan Fashion Week

1. Social responsibility is the new black

Following the mass shooting at Marjory Stoneman Douglas High School in Florida, Gucci donated Dhs183.6 million to Everytown for Gun Safety’s March of our Lives. “I am truly moved by the courage of these students,” explains Gucci Creative Director Alessandro Michele.

Alessandro Michele’s severed heads became an Insta Story sensation 

2. The modesty mood continues

The cynics among us wondering whether the catwalk’s foray into modesty was just a passing flirtation may have clocked Christy Turlington in what might have passed for a hijab for Versace’s SS18 campaign which continued on the Autumn/Winter 2018 catwalks too.

Donatella Versace showed several plays on the hijab for AW18

3. Paw Patrol: Adopt, don’t shop

Gigi and co. sauntered down the Tod’s Autumn/Winter 2018 catwalk with a T Shopping bag in one hand and a coordinating pup in the other for an undeniable cuteness overload. Responsible future dog owners in Dubai can visit k9friends.com to foster or adopt one of your own.

Gigi, Bella and models at the Tod’s show got upstaged by their four-legged friends

4. The luxe logo gets an overhaul

Not content with reinventing the iconic double Gs, Alessandro knocked it out of the ballpark once more by reimagining the iconic logos of the Major League Baseball teams. Yes, really. Expect next season’s Gucci bags to be emblazoned with the New York Yankees’ and LA Lakers’ insignias.

Will you wear a Major League Baseball team’s logo on your It bag next season?

5. It’s the end of the influencer

The fashion blogosphere must have been quaking in their Off-White OTKs when they learned that Miuccia Prada chose virtual influencer Lil Miquela to debut her AW18 collection on the streets of Milan, while jazzing up our Insta feeds with whizzy, make-your-own Prada gifs in the process.

Miuccia Prada enlisted virtual influencer Lil Miquela

6. Clueless is your new FASHpo

Q: How was Donatella going to top last season’s finale featuring Cindy Crawford, Carla Bruni, Naomi Campbell, Helena Christensen and Claudia Schiffer strutting down the catwalk to Freedom ’90? A: With a tartan skirt suit à la Clueless. Computerised wardrobe not included. As if!

Versace: It’s, like, a totally important designer

7. All superheroes wear capes

At once a symbol and signifier of strength and protection in a post-#TimesUp era – and more practically, the perfect fashion foil for the sub-zero temperatures in Milan – the cape has made a comeback in varying iterations from butter-soft leather to Bedouin-style blankets.

Winter is here: the cape is the new coat

8. Cowboy boots are back

Arguably this season’s most challenging trend, cowboy boots have reappeared on our radar, served up with notched heels at Fendi and spliced with silver at Emporio Armani. Grazia’s advice? Tame them with tailoring, and steer clear of anything that looks like you could be in fancy dress.

Emporio Armani championed cowboy boots with eveningwear. Will you? 

Photos: Getty Images and supplied

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