Amina Muaddi has designed the most popular shoe in the world

Best foot forward
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Amina Muaddi has designed the most popular shoe in the world

These days when you scroll through your Instagram feed, you’re guaranteed to see at least one celebrity, influencer or fashion editor wearing a pair of Amina Muaddi sandals nestled among all the snaps of acai bowls, gym selfies and Scandi-inspired interiors.

So it comes as no surprise that Lyst has officially declared the Middle Eastern designer’s Gilda glitter crystal sandals as the hottest shoe of the closing quarter of 2019.

According to the Lyst Index, searches for Amina’s Gilda heels averaged out at 60,500 per month between October and December 2019, while the brand saw a 73 percent rise in views.

In that period, Gigi Hadid, Dua Lipa and Rihanna have all been spotted sporting her designs, and Rihanna in particular is such a fan, she’s commissioned Amina to design shoes for her brand, Fenty.

Taking to Instagram to share the news with her followers, the half-Jordanian, half-Romanian designer stated, “News like this never fails to surprise me.”

She added: “In May 2017 I left the first company I founded with nothing but my freedom and launched @aminamuaddiofficial in August 2018. This is a 100% ethnic minority female owned luxury company I started a year and a half ago.”

From her designs to her attitude, this one-to-watch is bringing new meaning to the concept of best foot forward, and we can’t wait to see what Amina does next.

Photos: Instagram