Coach is making a change fur the better

Luxury label Coach reaches a meaningful milestone with its decision to go fur-free
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Coach is making a change fur the better

Fur continues to fall out of fashion, and we're pretty pleased to be honest. US design house Coach has become the latest high-end label to say it will no longer manufacture clothing using fur, and vows to be fur-free by the time it unveils its Autumn 2019 collection. Until then, plans are in place to phase it out completely.
Joshua Schulman, Chief Executive of the brand, reveals the decision was made in response to the growing concern among shoppers about the use of animal fur in the fashion industry. “It was important to them that we take a stand on this issue,” he explains. “We’re doing it because we believe it is the right thing to do.” 

Coach will continue to use shearling in its collections

Going forward, all types of animal fur will be banned by Coach as part of the new regulation. These include mink, coyote, fox and rabbit. However, the ban doesn’t include all types of animal products, as the brand will still use shearling, mohair and angora during its production process.
Coach is the latest in a string of high-profile fashion brands to have banned fur as of late. Earlier this year, Burberry announced it was ditching the controversial material and online retailer ASOS stated that it would be barring any product made from feathers, bone, teeth or shell from the site.
While we applaud the fashion houses making a stand, there is still a long road ahead, with many high-end brands still featuring fur in their collections. Don’t keep us waiting too long, please. 
Photos: Supplied and Jason Lloyd-Evans