How Jewellery Label Sayran is Breathing New Life into Middle Eastern Tradition

Sayran Barzani is flipping the script surrounding Middle Eastern tradition
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How Jewellery Label Sayran is Breathing New Life into Middle Eastern Tradition

Scattered amid the sprawling cement and sand landscape of the Middle East, sit gold markets and jewellery souks exuding eons of tradition and heritage. And though they have maintained their glittering charm, a new generation of artists is breathing new life into the traditions the craft is built on and the craft itself. Sayran Barzani with her eponymous label, Sayran, sits among the young artists reimagining this regions heritage.

Inspired by her life growing up in a traditional Kurdish household, the LA-based jewellery designer revives the most vibrant and symbolic pieces of her heritage. “Being born and raised in the United States, my parents always made it a point to stay culturally aligned with our Kurdish roots, and so with this collection and hopefully any to come after, the roots of my motherland and the home of my soul’s land are my main inspirations.”

Though jewellery is meant to hang prettily off of one’s lobes, Sayran Barzani’s pieces are far more than ear candy. Hoping to convey a meaning beyond the physicality of each piece featuring her signature eye motif, Barzani says, “The symbolism behind the eye has been something I’ve been familiar with since I can remember. To me, the eye is a form of protection from the negative eyes that may look your way. The symbolic eye protects you from what your own two eyes may not see on their own. But above all else, the eye is a positive reminder to trust yourself, to always have faith in your own intuition and to let your higher self guide you towards your destiny.” Hear, hear.

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Photos: Instagram and Supplied