Noof Al Shekar creates the sublime works of artfully covetable clutches under the name of NS by Noof. Here teh Bahraini-born designer believes that the pandemic has given us time to reassess our priorities and purpose.
How are you finding the transition to a new way of working/life?
The transition needed a new vision toHere understand and adapt to the situation, something that the whole world is experiencing at the same time. Being a working mother and having the responsibility of homeschooling my children was not easy. Once I accepted these changes, we tried to cope with it by introducing routines and discipline to keep structure at home and adapt to these global changes.
What have been the biggest challenges?
The biggest challenge faced was to try to adapt efficiently and effectively in order to progress. Work wise, logistics has been a challenge since all airports and borders have been closed causing many delays. However, we are being optimistic by focusing of being self-sufficient and continuing to grow.
What's been the most pleasant surprise?
To my surprise once I kept a schedule, things quickly fell into place. Enjoying the time spent at home around my loved ones helping each other to finish tasks gives a feeling of blessing. I had the time to reflect and look deeper into what matters and give priorities to what I want to achieve, and had time to connect with all old hobbies like painting, baking and reading.
What are your hopes for the future?
My hopes are that the economy picks up after this drop and we can start a new and maybe a different world for the sake of people who lost their jobs during these times. People are sure more aware now of the things that are not necessary and know how they spend their time and money.
What message do you have for Grazia readers?
In times like this we should all look inwards and try to connect to our inner self in order to see what our purpose in life is, what really matters, feel blessed for every little thing - learn to change and evolve with every situation that will make us survivors. I’m optimistic and would like to see us all living in the new world as we will see it once again together as the globe is facing this situation in the same time. Also, surround yourself with beauty or flowers, if you enjoy where you’re working from you will achieve more or enjoy what you are doing.
Photos: Courtesy of Noof Al Shekar