"Although our Beirut Headquarters Building is completely damaged, I am extremely thankful for the safety and well-being of the Zuhair Murad family," the Lebanese couturier revealed after the blast in Lebanon. "May all the victims of this tragedy rest in pure peace, my heart is with everyone affected."
Yet despite the damage to his business, the Lebanese designer is turning his efforts to fundraising. For the next six days, limited edition black and white T-shirts, hoodies and tank tops designed by Murad are on sale to raise money for those suffering in Beirut. 100 per cent of net proceeds made from the items, which vary in cost from Dhs115 to Dhs178, will be donated to Offrejoie. The slogan emblazoned on the tee reads 'Rise from the ashes', a phrase that has represented the resilient spirit of those in Lebanon since the explosion on 4 August.
Founded in 1985, the chosen charity, Offrejoie, has been continuously committed to tackling the social issues that Lebanon has faced, with a variety of different approaches, all supported by love, respect, forgiveness and voluntary service. What started as a small group of hopeful enthusiasts has grown into a nationwide movement. And they, too, are on the frontlines combatting the suffering on the ground.
As the country reeled from the explosion, Zuhair described the devastation it had caused his business: "I built this building stone by stone, day by day, night by night. It was my dream to build my fashion house in Beirut, in my city, in Lebanon where I was born but in one second everything went and I lost everything."
Get yours at represent.com/beirut and, together, Beirut will rise again.