The most coveted designer logo of 2019 has been revealed

And it's not one for wallflowers
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The most coveted designer logo of 2019 has been revealed

It turns out we’re all suckers for zucca as Lyst has revealed Fendi’s iconic logo is the most popular of the year.

The brand’s decision to bring back the retro print stemmed from its popularity on vintage sites and on influencer Instagram feeds, and the move has paid off as the reinvented double F has become a style staple for the likes of Kylie Jenner, Bella Hadid and Nicki Minaj.

The latter even got her own collection with the brand thanks to her name-checking Fendi prints in her hit track Chun-Li.

Loud and proud, we're not surprised the iconic print owned 2019, and then some. 

Photos: Instagram