Shop The Night Away is the Dubai Shopping Festival event you really don't want to miss

The Outlet Village hosts the first of four special retail bonanzas during January’s sale season... and you really need to be there
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Shop The Night Away is the Dubai Shopping Festival event you really don't want to miss
Tommy Hilfiger is offering all sorts, including a further 20 per cent off everything

We're pre-empting any kind of FOMO you may end up with by telling you in no uncertain terms that this is something you really, really don't want to miss this month. January will see a host of Dubai's mega-malls throw caution and, er, price tags to the wind with Dubai Shopping Festival - but we're taking that up a notch further (you're welcome) with Shop The Night Away.

Galeries Lafayette Le Gourmet are offering buy one get one free on all pastries

A series of four events held over four nights in four of the city’s most popular retail hotspots (we sense a theme), the fashstravaganza will begin with the Outlet Village on Wednesday January 9th. On each of the nights between 6pm-12am, a vast number of stores and food outlets will be serving up further reductions to their DSF deals, as well as providing giveaways, goodie bags and a host of activations such as styling sessions, shop-the-look promotions and even free makeovers. And yes, Team Grazia will be there.

At the Outlet Village, for instance, visitors can take advantage of the following offers in addition to the massive discounts already on offer at the retail park. Notebooks ready?

  • Calvin Klein - An additional 20 per cent discount on sale items
  • Superdry - Buy two get one free across the range
  • La Martina - Buy two get one free across the range
  • Tommy Hilfiger - An additional 20 per cent discount with a spend of Dhs750
  • Kiwi Saint Tropez - An additional 10 per cent discount on sale items
  • Aigner - Free Aigner keychain with every purchase (while stocks last)
  • Priceless - An additional 30 percent discount on sale items.
  • US Polo Association - Extra 10 per cent off everything
  • Al Jaber Optical - 20 per cent additional discount on outlet price
  • Rivoli Watches - Giveways including a Rado backpack, Calvin Klein laptop, Longines tie and Mido tea infuser (while stocks last) and 20 per cent off eyewear vouchers
  • Giuseppi Zanotti - Free gift with every purchase
  • Armani Exchange - An additional 20 percent discount
  • Alexander J - Additional 5 percent discount on 15 percent discounted sale items
  • Hugo Boss - Free grey cap with any casual purchase of AED750 or more
  • Coach - Free pink passport holder with every purchase
  • Elisabetta Franchi - Additional 5 percent discount on selected items
  • Maje - Free gift with every purchase
  • Mamas & Papas - Free cuddly toy with any purchase across the range
  • Sandro - Free gift with every purchase
  • Ted Baker - Free gift with every purchase
  • USPA - An additional 10 percent off 
  • Aghaty - Buy one get one free on Kanafa
  • Big Ferdinand - 15 per cent off on total bill (single receipt non-cumulative offer)
  • Caffé Nero - Buy one get one free on all food items
  • Galeries Lafayette Le Gourmet - Buy one get one free on all pastries
  • M’oisti - Free coffee or tea with purchase of three or more mochis
  • Project Pie - 25 per cent off final bill

We can never resist Caffe Nero's banana bread

If you miss out, panic not; there are even more exciting offers from some 300-plus retailers at the remaining Shop The Night events in January. They will be taking place at the following venues:

The Dubai Mall
Wednesday, January 16

Mall of the Emirates
Wednesday, January 23

Dubai Festival City
Wednesday, January 30

Photos: Courtesy of Tommy Hilfiger and supplied